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COLGATE ADVERTISING
CAMPAIGN
I'll let you appreciate them quietly.
Alright ... now that you've had time to quietly observe the images ...
* in the first photograph, you might have noticed that the lady has one
finger too many on her left hand;
* in the second photograph, a phantom arm is floating behind;
* and in the third photograph, the man has only one ear.
The campaign attained its purpose.
It proved that food debris on your teeth draws more attention than any physical defect does.
How well did you do?
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